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What is CPV?
How long does it take before my account is activated?
Why is there a 1 - 2 day approval process before my account is
active?
What are your listing guidelines?
How much does CPV cost?
How do I get top positioning for a keyword/target?
How many keywords/URL targets can I bid on?
Do I need to bid on both the plural and singular form of each keyword/target?
How do I contact Customer Support?
How long does it take for bid changes to take place?
What happens if someone views my listing numerous times?
How does the CPV Keyword/target System work?
Do you offer ROI Tracking?
How do I track views from my account?
Who is the AdOn Network?
What is CPV?
Cost-Per-View (CPV) provides the advertiser with a unique method of promoting
their website through a user conducted search of relevant keyword/target terms or phrases
on a major search engine (Search Keyword Pop CPV) or through an address bar
search (Address Bar CPV). This new and distinctive way to deliver traffic to
your site increases value to you, the advertiser, by bypassing a cluttered page
of competitor result listings and taking the user directly to your web site
featuring exactly what it is they were searching for.
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How long does it take before my account is activated?
Typically 1 - 2 business days from the completion of your registration and submission
of campaign, listing and keyword/target information.
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Why is there a 1 - 2 day approval process before
my account is active?
After registering and setting up your account, a client service representative
reviews your listings and the keywords/URL targets associated with those listing. The goal
is to ensure that that your keyword/target information is relevant to the content found
on your site. It's also very important to us to ensure that adult related listings
do not show up for terms that are inappropriate.
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What are your listing guidelines?
Keywords/URL Targets
1. You may bid on a keyword/target only if the Web site for which it is being bid upon
is reasonably related to the products or services on your website.
2. You may bid on a "location only" keyword/target such as 'Florida' or 'Palm
Beach' only if your Web site has a reasonable amount of content about that location
or information about an attraction, event, or activity that occurs at that location.
Locations can be used in conjunction with another word, for example, 'Phoenix
golf'.
3. The word 'free' on its' in conjunction with another word can only be used
if the visitor can actually get something free at your Web site.
4. The word ‘free’ as well as superlatives (best, cheapest, greatest
etc.) may not be used by themselves.
5. Adult sites are allowed, however, only obviously adult-related keywords/target will
be accepted. Generic terms may not be used for adult - related sites.
6. Websites promoting the following are strictly prohibited: child pornography;
abuse of children, women and animals, hate or intolerance against any race/nationality,
violence, and criminal activity.
7. Symbols (!$%#) are not allowed. Keywords/URL Targets can have no more than 1 exclamation
point. However, common uses of ampersands are acceptable (Barnes&Noble,
etc.).
URL's
1. URLs must be functional and lead to an active page. "Under Construction"
pages are not considered active pages.
2. You may not disable the 'back button' in the user's browser.
3. The maximum character length for URLs is 200 characters.
Tips for Choosing Keywords/URL Targets & Writing Effective Listings
1. Choosing more generic terms will help drive traffic.
2. You should consider bidding on both the singular and plural versions of keywords/URL targets,
for example, 'cleveland grocery store' and 'cleveland grocery stores'.
3. You can include an unlimited number of keywords/URL targets and listings at no charge.
The greater the keyword/target coverage that you use, the more success that you are
likely to experience.
4. The best landing pages for your account are clear, concise and attractive
to users.
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How much does CPV Cost?
In general, the price for Cost-Per-View advertising will be a fraction of what
an advertiser would normally pay for CPC. This is because CPV is considered
a more general source of traffic than CPC. As a rule of thumb, the minimum pricing
range for CPV is $.005-$.03. However, with more popular keywords/URL targets, the minimum
pricing may be higher.
How do I get top position for a keyword/target?
Cost-per-view traffic is provided to the top three bidders for each keyword/target.
For this reason, it is important to have competitive bid prices. To view your
bid prices in comparison to other advertisers with the same keywords/URL targets, we provide
a CPV Outbid report. To maintain a top position, it is recommended that you
check this report often to make sure you are in the 1st, 2nd, or 3rd bidding
spot for each keyword/target.
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How many keywords/URL targets can I bid on?
Our clients are not limited to the amount of keywords/URL targets that they may promote
their business under but the keywords/URL targets must be relevant to the website.
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Do I need to bid on both the plural and singular
form of each keyword/target?
We suggest bidding on both the plural and singular version of each keyword/target.
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How do I contact Customer Support?
Advertisers can contact the AdOn Network via one of the following methods:
e-mail: [email protected]
snail mail: 2375 E Camelback Road, Suite 500, Phoenix, AZ 85016,, Attn: Client
Services
Please be sure to include your company's name and e-mail address in all correspondence.
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How long does it take for bid changes to take
place?
Once your account has been approved, it can take up to 2 hours before your keyword/target
prices changes throughout the entire network.
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What happens if someone views my listing
numerous times?
We actively monitor traffic provided to our advertisers, through proprietary
automated and manual procedures. Multiple views from the same source will not
be counted against your account.
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How does the CPV Keyword/Target System work?
The Keyword/Target System requires that an advertiser register specific keywords/URL targets and
place a bid per click associated with each keyword/target. When a consumer enters text
containing these keywords/URL targets, an immediate pop-up is delivered. Pop-up (CPV) traffic
is determined by bid price, if you are in the top 3 bidders for the keyword/target,
your website will be in the rotation when a user searches for that keyword.
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Do you offer ROI Tracking?
ROI tracking and Reporting is available through the account management system
to help track your success and conversion with your advertising efforts. Visit
the ROI Tracking page to obtain detailed information on how to implement the
ROI Tracking pixel on your success page.
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How do I track views from my AdOn Network
account?
AdOn Network has partnered with the AdOn Network to provide your listings
quality traffic and gives you access to millions of consumers every day.
In order to properly track the consumers coming from our network,
we recommend that you change the URL that you submit to AdOn Network.
Click on the Edit Your Listings link to change the URL(s) you
have submitted to a Tracking URL. This will allow you to more accurately count
the amount of traffic you receive from AdOn Network.
There are two different ways to set up your Tracking URLs. Below
are a few simple instructions that will allow you to more easily track the traffic
you receive from us. After creating your Tracking URL, we highly recommend testing
each one to verify that it is linking properly.
Option 1
To change a URL such as http://www.mywebsite.com to a Tracking URL, add "?source=AdOn Network
" to the end. The URL will look like this: http://www.mywebsite.com/?source=AdOn Network
Here's another example:
From: http://www.mywebsite.com/home/index.html
To: http://www.mywebsite.com/home/index.html?source=AdOn Network
If you find that a Tracking URL is not linking properly, you might
want to eliminate the forward slash after the domain.
EXAMPLE:
http://www.mywebsite.com/?source=AdOn Network could also be written as
http://www.mywebsite.com?source=AdOn Network.
REMEMBER - IT IS IMPORTANT TO TEST THIS FUNCTIONALITY TO ENSURE
CONSUMERS CAN PROPERLY ACCESS YOUR SITE.
Option 2
If the URL already has a question mark in it, you will have to add "&source=AdOn Network
" to the end
EXAMPLE:
From: http://www.mywebsite.com/search.cgi?q=computer
To: http://www.mywebsite.com/search.cgi?q=computer&source=AdOn Network
If the URL has a # sign, the "?source=AdOn Network "
will need to be inserted before the # sign.
EXAMPLE:
From: http://www.mywebsite.com/#jewelry
To: http://www.mywebsite.com/?source=AdOn Network / #jewelry
Once you've converted the URL in your listings to a Tracking URL,
you should be able to look for "source=AdOn Network " in your access
logs. It should appear once for every clickthrough on one of your AdOn Network
search results.
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Who is the AdOn Network?
AdOn Network has partnered with myGeek and the AdOn Network to manage your
AdOn Network Cost-Per-View (CPV) account. Your single AdOn Network account
give you access to a network of top tier search sites and millions of consumers
everyday. If you need any assistance in managing your AdOn Network Cost-Per-View
(CPV) account, an AdOn Network representative will be happy to assist you.
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